04
GLOBAL VISUAL
&
INTERACTION
STANDARDS
The core brand color symbolizing professionalism, reliability, and technological innovation. Applied to brand logos, primary buttons, and key highlights to ensure visual consistency and memorability.
Deep Space Black creates a composed, professional atmosphere for backgrounds and text. Future Silver Gray serves as a neutral tone for dividers, borders, and secondary content, enhancing visual hierarchy.
Deployed for call-to-action buttons, key data highlights, and interactive feedback elements. High contrast draws attention and guides users through critical conversion paths such as “Contact Us Now.”
Utilizing SF Pro, Inter, and other sans-serif typefaces for optimal mobile readability. Heading weight: 600-700; body weight: 400-500; line height: 1.5-1.6, optimized for touch-based reading.
Employs card-based interactions, collapsible panels, and horizontal swiping optimized for small-screen touch controls. Ensures clear information hierarchy and intuitive navigation. Key modules support gesture-based switching to enhance user exploration efficiency.
All interactive elements (buttons, links, tabs) feature clearly defined press-state feedback, including color transitions, subtle scaling, and shadow depth effects to reinforce operational confirmation.
For concepts such as “Technology Galaxy” and “Closed-Loop Infrastructure,” particle convergence, line flow, and dynamic visualizations are employed to strengthen users’ intuitive understanding of Smart X’s integrated capabilities.
Motion design follows lightweight principles, prioritizing CSS3 animations over JS animations to ensure smooth loading across all mobile devices, with initial screen load time kept under 3 seconds.
Use high-quality, narrative-driven team and workspace imagery. Ensure image resolution is optimized for mobile display to clearly convey Smart X’s professional image and collaborative culture.
For core concepts such as “Closed-Loop” and “Technology Galaxy,” custom illustrations or animations must be provided, leveraging intuitive visual presentation to enhance users’ understanding of Smart X’s technical architecture.
All images must be copyright compliant. Prioritize original materials or licensed commercial image libraries to mitigate infringement risks and protect the company’s intellectual property reputation.
Videos should be concise and refined, highlighting core value propositions. Formats must support mainstream mobile playback standards with optimized loading speeds to enhance user viewing experience and information delivery efficiency